Local SEO for accountants that puts your firm on the map

Yes, much of it. Claiming the profile, choosing categories, listing each service, keeping season hours current and asking every client for a review need no outside help. The slower work is clearing years of old listings, building links to the pages your profile points to and tracking map positions across town. Our plans are built around that slower part.

The one that matches the work you most want to be found for, with secondary categories only for services you perform in-house. Category names change and differ between profiles, so type your main service into the category field of your own profile and read what it offers. Don't copy a competitor's choice, and skip categories for work you refer out.

Use an address where clients are actually received. Google's guidelines rule out a virtual office or mailbox unless someone staffs it during your listed hours. If you only meet clients at their premises, set up a service-area profile, which hides the address and shows the area you cover. If no client meets you in person anywhere, read the eligibility rules before creating a profile.

Yes, with no conditions attached. Google's policy bans incentives for reviews, discouraging negative ones and asking only the clients you expect to be pleased; the FTC rule bans fake reviews and review suppression. In practice: the same request, in the same words, to everyone at one fixed point in the engagement, with nothing offered in return.

Briefly, without confirming the writer is a client and without any detail of their work. Something like 'We take every comment seriously and do not discuss individual matters in public; please contact the office' keeps confidences and shows readers that you respond. Never threaten the reviewer, which the FTC rule treats as review suppression. Your state board may set further limits.

Profile corrections can show within days or weeks of Google accepting them; map positions for contested searches usually take months. The pace depends on how many firms sit near your searchers, how many reviews they hold and how long their listings have been consistent. Start in the fall and the profile is in order before January. Nobody can promise a map position, and we don't.

Rarely, and forcing it backfires. Distance is one of the three main factors Google names, so the map favors firms near the searcher or near the town in the search. Clients in neighboring towns are better reached through service pages and the links behind them, which rank in the ordinary results. An invented address in another town breaks the guidelines and puts the whole profile at risk.

Monthly SEO starts at $125 for Sole Practitioner. You can also choose a single month at the listed one-time price. There is no setup fee or minimum contract term. To stop a monthly plan, email before the next billing cycle. We confirm the scope and send a payment link before work starts.

Allow months to evaluate search progress, especially for a new website or a competitive city. Fixes and deliverables appear in the report before they necessarily produce new inquiries. We cannot guarantee a position, a client count or revenue. Together we choose the services and searches worth tracking so the review reflects your practice priorities.

The Accountant SEO team handles the campaign and answers questions by email or a requested meeting. We confirm the scope before payment and send a monthly report with the activity and live links. Tell us which partner or practice manager should receive updates so reporting reaches the person making marketing decisions.

We do not promise exclusive coverage of a city. Ask about competing services and markets before engaging us so we can discuss any overlap and the proposed scope. Your firm should choose its own service priorities and positioning; another practice may be pursuing different clients, but that distinction needs to be assessed rather than assumed.

The scope has to match the competition and your priorities. Sole Practitioner can suit a focused start; Growing Practice adds an on-page audit and content gap review. Established Firm and Regional Firm support broader keyword sets and competitor analysis. We review your site and market before recommending a tier. No package guarantees a ranking or a number of clients.

Clear service information still helps a prospect understand what you offer. We focus on accurate pages, a suitable local profile and a clear inquiry route. Search features change, so we assess visibility alongside relevant inquiries rather than promising placement inside a particular AI answer.

Guest posts are outreach placements on sites the agency does not own. The plan table separates guest posts, Web 2.0 pages and amplification links. Reports identify the live URLs so you can inspect the activity. A placement does not guarantee a Google ranking.